Travel has always been collectible. We just don't tend to see it that way. Think about what people actually keep from trips. It’s rarely the generic hoodie. It’s the oddly specific thing that, six months later, still sparks a story: a stamped passport from a trail, a patch from a ski weekend, the ticket stub they can’t throw away, the weird [...]

Google recently pulled back the curtain on its Universal Commerce Protocol (UCP) — a new open framework designed to help AI agents discover, compare, and complete purchases seamlessly. While the announcement focused largely on retail, the implications for travel and tourism are worth paying attention to.

Instagram’s leadership made headlines this week with a clear signal that the visual culture that once defined the platform is changing. Adam Mosseri, head of Instagram, shared a candid assessment of where the platform is headed, arguing that highly polished imagery no longer holds the same value it once did. Advances in AI, he noted, have made beautiful visuals easy to [...]

Your Content Goes Here Netflix and Stranger Things ended the year and a decades-long series with mind-blowing consumer attention. 1.1 million people packed into over 620 theaters for 3500 showtimes to see the final episode of the series on New Year’s Eve and New Year’s Day. The “ticket” itself was a clever twist: seats were free, but attendees had to purchase [...]

The Zero-Click Era Is Here — And Your Brand’s Visibility Strategy Needs a Reset In 2025, something quietly but decisively changed: your audience stopped behaving the way your dashboards think they behave. Organic traffic flattened, even declined for many. But demand didn’t. Discovery didn’t. Attention didn’t. Instead, everything is shifting to "zero click discovery, " the growing ecosystem where people get [...]

The Birthday Trip That Became a Masterclass in Hospitality On a recent family trip to Chicago to celebrate my son’s birthday, we planned the kind of weekend any kid, and any parent, would love. A stroll down Michigan Avenue. A stop at the Spider-Man exhibit at the Museum of Science and Industry. A downtown hotel near Millennium Park glowing with Christmas [...]