WHY STS? Q&A WITH BILL HARDMAN

November 15, 2017By Sara DyerNEWS

We had the opportunity to sit down with President & CEO of Southeast Tourism Society Bill Hardman for some Q&A on his organization as well as the tourism industry in general.

LOCATION-BASED MOBILE ADVERTISING 101

November 2, 2017By Sara DyerUNCATEGORIZED

You’re scrolling through Facebook at your favorite restaurant in town when you see an ad for the ice cream shop down the street. Do you think it’s just a coincidence? Think again. This is something marketers call location-based mobile advertising, or hypertargeting. Today we are reaching a whole new level of wireless penetration where nearly … Read More