How to Strategically Improve Your Destination’s SEO: Part 1

February 27, 2018By Sara DyerNews

Nearly everyone knows at this point that Search Engine Optimization (SEO) is a vital part of any business’s comprehensive marketing plan, and tourism destinations are no exception. But how do you score that coveted spot atop Google’s search results? How do you land in the “local pack,” the group of three businesses that sit at … Read More

Where Did All the Cookies Go?

January 25, 2018By Sara DyerNews

Where did all the cookies go? Since the mid 90’s, using cookies to target audiences has been a staple in online advertising. As you kick off your New Year’s resolutions, not only will your diet see fewer cookies, but so will your advertising.

Henry County CVB Receives Paul Broun Award for Marketing

January 18, 2018By Sara DyerNews

To appreciate Henry County’s tourism riches, you must first get to know the people behind the attractions. The History Has a Name series explores the paths of individuals who have shaped Henry County into a special place to visit. Through big ideas, hard work and dedication, these individuals are creating history every day, demonstrating that … Read More

Why STS? Q&A with Bill Hardman

November 15, 2017By Sara DyerNews

We had the opportunity to sit down with President & CEO of Southeast Tourism Society Bill Hardman for some Q&A on his organization as well as the tourism industry in general.