Recent blog posts
Why DMOs Should Pay Attention to Collectibles in 2026
Travel has always been collectible. We just don't tend to see it that way. Think about what people actually keep from trips. It’s [...]
Google’s Universal Commerce Protocol: What It Could Mean for Travel Marketing
Google recently pulled back the curtain on its Universal Commerce Protocol (UCP) — a new open framework designed to help AI agents discover, compare, and complete purchases seamlessly. While the announcement focused largely on retail, the implications for travel and tourism are worth paying attention to.
Instagram’s Shift and What It Means for Travel DMOs
Instagram’s leadership made headlines this week with a clear signal that the visual culture that once defined the platform is changing. Adam Mosseri, [...]

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