What ChatGPT’s New Shopping Feature Means for Marketers
If there’s one topic every marketer is thinking about, it’s AI. Our team prides itself on staying curious, so after OpenAI announced shopping was coming [...]
SEO is for traffic. GEO is for answers.
After our last blog, we are guessing you have two main questions (at least two). The first might look like this: 1. How do [...]
Pouring into Growth: Bourbon Tourism’s Bright Future
Recently, our team attended a state of the bourbon industry event that left us energized about the future. Despite some global headwinds, the outlook for bourbon — and the tourism that supports it — is incredibly strong, and Kentucky is poised to continue building on its $9 billion economic impact.
Amtrak Adirondack Line: Revitalizing Cross-Border Rail Travel
CHALLENGE The COVID-19 pandemic led to the complete shutdown of Amtrak's Adirondack route, a vital link between Northern New York and Montreal, Canada. This [...]
Creating Your Visual Voice
In a recent episode of Field Notes, host Eric Hultgren sat down with Terrance Weinzierl, Executive Creative Director at Monotype, to discuss the often [...]
The 2025 Sprout Social Index
Social media isn't just another channel for travel marketers—it’s the center of modern culture, a place where travelers discover their next adventure, make purchasing decisions, [...]
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