VISIT MISSISSIPPI DIGITAL CO-OP PROGRAM

DON'T MISS THIS CHANCE TO DOUBLE YOUR CAMPAIGNS!

Visit Mississippi Digital Co-op Program2023-03-02T17:18:18+00:00

THE VISIT MISSISSIPPI DIGITAL CO-OP PROGRAM (MATCHING FUNDS)
IS STILL AVAILABLE!

Don’t miss the chance to take advantage of this important resource.

In an effort to continue to support and enhance Mississippi DMO’s marketing efforts – and continue our road to recovery – Visit Mississippi is offering a digital matching ‘co-op’ program available for the 15-month time span of July 2022 – September 2023.
Matching funds available are up to $75,000 maximum per DMO.

CO-OP DETAILS

ray_hydrick_headshot

With over 15 years DMO and attraction marketing experience, I can help your DMO reach your goals. Contact me today!

RAY HYDRICK

Ray_hydrick_headshot

With over 15 years DMO and attraction marketing experience, I can help your DMO reach your goals. Contact me today!

RAY HYDRICK

Contact us today to discuss your new travel marketing strategy.

Don’t Just Count Clicks: Measuring Real Marketing Success with GA4

By |2025-10-24T20:13:09+00:00November 18th, 2025|Categories: INSIGHTS|Tags: , , |

You’re investing time and budget into both upper-funnel inspiration and lower-funnel conversion—but how do you prove it’s working? The answer lies in moving beyond simple traffic numbers and focusing on the right data points. To effectively measure the success of your efforts, you need to prioritize dedicated data analysis using powerful tools like Google Analytics 4 (GA4) and Google Tag Manager (GTM).

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