Common Marketing Budgets for Smaller-Sized DMOs
We asked DMO’s to share their media marketing budgets and core digital tactics with us. We had a near even representation of respondents across the range of budgets from smaller DMO’s to larger metro-areas. Here are the results from smaller-sized DMOs:
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July 26, 2024
The Cookie Rollercoaster Continues
Have you ever been on a rollercoaster that stops and you think the ride is over, but then you start going in reverse? That’s sort of what’s happening with online cookies. In 2020, Google announced their plan to phase out 3rd party cookies (the small pieces of data that allow marketers to serve personalized ads across websites). [...]
June 25, 2024
Strong Domestic Summer & Fall Travel Outlook for 2024
When the data speaks loud and clear, no crystal ball is needed to predict short term travel trends. All indicators point to a busy summer and fall 2024, as any concerns about traffic jams, air travel headaches, or overcrowding doesn’t seem to be detering Americans from enjoying their vacations. […]
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