Finding the Right People Segments is Key to Winning More Travelers in 2025
People, people, people
No matter how it is sliced, people are at the core of EVERY travel decision. For some, it is about who you travel with. For others, it is about who you see or don’t see. From multigenerational family vacations to solo escapes, this was the most popular theme among travel trends that we identified for 2025.
These are just some of the trends that are changing the way destinations grow in 2025.
Fill out the form below to download our latest whitepaper 2025 Travel Trend Themes.
FILL OUT THE FORM BELOW TO DOWNLOAD THIS FREE RESOURCE
Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.
Share This Story
April 28, 2026
Pinterest recently launched a campaign encouraging people to spend less time on social media.
April 23, 2026
Google’s March 2026 update introduced a level of ranking movement we don’t typically see at the top of results.
April 14, 2026
Some destinations are thinking about AI visibility the wrong way. They’re treating it like SEO—optimize pages, update keywords, improve rankings. But AI doesn’t prioritize pages, it prioritizes answers. When a traveler asks: Where should I go for a relaxing weekend?What’s a good trip for reconnecting with friends? AI tools don’t return a list of links.They generate a response using content that [...]
Ad Choices