Welcome to the Journey: Why AI Matters for Travel Marketing Now
In order to go forward, it is important to look backwards.
John McCarthy first used the term AI during a summer research project in 1956 at Dartmouth. But there are earlier instances from 1943, when McCulloch and Pitts were working on neural networks, and then, of course, Alan Turing’s concept of a “thinking machine” in 1950.
Artificial Intelligence is not a new concept, but rather a continuous line of innovation over the past 75 years. Since the first use of AI was used to play chess in 1952, we thought playing a game here would be the perfect way to learn and pay homage to the roots of artificial intelligence.
Sticks and stones won’t tell you how to make fire.
– Parth Patil
In our latest whitepaper, we dive into the world of artificial intelligence, with a thorough explainer and workflows you can use immediately. You will brush up on your AI vocabulary, take a look at the strengths of each platform, find out what we’ve discovered from experts in the field, and learn how to put these incoming changes to use.
In our latest whitepaper, we dive into the world of artificial intelligence, with a thorough explainer and workflows you can use immediately. You will brush up on your AI vocabulary, take a look at the strengths of each platform, find out what we’ve discovered from experts in the field, and learn how to put these incoming changes to use.
Join us on this adventure as we push boundaries, defy limits and forge ourselves into true masters within this epic game!
FILL OUT THE FORM BELOW TO DOWNLOAD THIS FREE RESOURCE
Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.
Share This Story
August 20, 2025
At Advance Travel & Tourism, the people behind the work are just as important as the campaigns we create. This month, we’re excited to introduce Melanie Arnold-Muse, who brings more than two decades of travel experience—and a genuine passion for connecting people with unforgettable places.
August 19, 2025
In a fast-moving AI world, fluency isn’t enough. Tools change. Models update. Interfaces shift. Success doesn’t come from reading every guide—it comes from jumping in, tinkering, testing, and learning as you go. The best AI marketers aren't scholars...they're the ones that keep moving, keep trying new things and keep adapting.
August 15, 2025
SOME ARE CALLING THIS THE "SUMMER OF AI," and in our latest episode of Field Notes, Eric Hultgren gave a quick, no-nonsense primer on what you need to know about the launch of ChatGPT-5.Now we’re putting that insight into action with a set of high-impact prompts your Destination Marketing Organization (DMO) can plug in today, either directly in GPT-5 or side-by-side in [...]