Video Marketing Playbook
Investing marketing dollars in video is nothing new. Digital video ad spending increased dramatically from 2017 to 2018, and those numbers are only expected to continue to increase through 2021.
Add to that an increase in video content being consumed – with 36% of users consuming video content daily and 50% consuming video at least once a week – and the case for a bigger, better video strategy is without question.
Trying to figure out how to get in the game? Download our Video Marketing Playbook for insights on the latest video marketing trends and strategies.
Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.
November 6, 2026
Instagram goes longer, Starbucks gives shoppers dates to anticipate, and experience gifts gain ground. Here’s what travel marketers can take from each.
November 6, 2026
Someone sees a video of your destination’s summer concert series and starts picturing a weekend away. They click through, looking for dates, nearby hotels and a sense of how the evening fits into a trip.
November 5, 2026
The TikTok That Finally Got Me to Halloween Horror Nights By Sara Dyer | Field Notes: Insights and Observations for the Travel Marketer I've been to Universal Studios more times than I can count. Growing up, my family had a timeshare in Orlando over New Year's, which meant plenty of opportunities to visit the parks. I know Universal. I know the [...]
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