HENRY COUNTY CVB RECEIVES PAUL BROUN AWARD FOR MARKETING
To appreciate Henry County's tourism riches, you must first get to know the people behind the attractions. The History Has a Name series explores the [...]
SUCCESSFUL EMAIL MARKETING PART 2: SUBJECT YOURSELF TO THE SUBJECT
The subject line is arguably the most important component of an email. It is what entices the reader to open an email in the first [...]
SUCCESSFUL EMAIL MARKETING: PART 1
Email marketing is a vital tool for the travel industry. Whether you’re a vacation rental company distributing information to your owners and guests or an [...]
WHY STS? Q&A WITH BILL HARDMAN
We had the opportunity to sit down with President & CEO of Southeast Tourism Society Bill Hardman for some Q&A on his organization as well [...]
LOCATION-BASED MOBILE ADVERTISING 101
You’re scrolling through Facebook at your favorite restaurant in town when you see an ad for the ice cream shop down the street. Do you [...]
TRAVEL TRENDS BY GENERATION
Travel habits can vary greatly by generation. Here are some trends segmented by Millennials (18-34), Generation X (34-54) and Baby Boomers (55+). […]
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