VALENTINE’S DAY TRAVEL TRENDS
Did you know people on average spend $130.97 on Valentine’s Day? Find out where couples are traveling and how they’re spending their money this year.
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November 4, 2025
You want travelers to book your destination, but first, you have to get them to dream about it! The secret to filling your pipeline lies in the Upper Funnel. This phase is all about Discovery and Dreaming—catching people before they've even chosen a destination. Your goal here is simple: ignite their curiosity and imagination.
October 31, 2025
In the fast-moving world of travel and tourism, getting visual campaigns out quickly, staying on-brand, and adapting designs across platforms is more important than ever. That’s why the newly unveiled Canva Creative Operating System is such a game-changer for marketers in our industry.
October 29, 2025
How DMOs Can Win Travelers in 2026 Destination marketing organizations are facing a new era in travel: empowered by technology, influenced by AI, and shaped by fast-evolving consumer expectations. On this episode of Field Notes, Eric Hultgren hosts Ben Knapp of Saffron Consultants to dissect the latest City Brand Barometer and share what DMOs should prioritize to rise above the competition [...]
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