Advance Travel Tourism Expands Footprint to Central and South Florida

Advance Travel & Tourism is pleased to announce its territory expansion beyond the panhandle into Central and South Florida with new Account Executive Lisa Konupka.

Account Executive Lisa Konupka

Lisa is a resident of Vero Beach with nearly 17 years of tourism experience. Her favorite thing about working in tourism? The people! “I am so fortunate to work in an industry that inspires people to travel and make memories that will last a lifetime.”

“Excited to be back home in Florida, working with Advance Travel and Tourism and Florida DMO’s on their digital strategy and telling the stories of this beautiful state.”

We can’t wait to see the big things Lisa does in the state!

 

Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.

  • June 12, 2026

    When 90% of marketers use AI, it's tempting to assume we're witnessing the emergence of a massive competitive advantage. But when nearly everyone has access to the same tools, something interesting happens. The advantage shifts.

    3 min readBy Published On: June 12th, 2026
  • June 1, 2026

    Google Just Changed the Rules on Paid Search. Here's What That Actually Means. Search advertising has operated on the same basic premise for two decades: you write the copy, set the bids, and control the message. Google announced last week that era is ending. At Google Marketing Live, the company unveiled two new ad formats for AI Mode—Conversational Discovery and Highlighted [...]

    3 min readBy Published On: June 1st, 2026
  • May 27, 2026
    Google SEO

    For the last two years, perhaps marketers have been asking the same question: “How do we optimize for AI search?"   Google just answered that question with unusual clarity. It is editorial. In its new guide on optimizing for generative AI features, Google repeatedly emphasizes something that should make every content marketer slightly uncomfortable: Non-commodity content. For years, SEO rewarded scale. [...]

    3 min readBy Published On: May 27th, 2026

Contact us today to discuss your new travel marketing strategy.