2021 Travel Marketing Outlook
Destination marketers are in unique circumstances compared to last year.
In compiling this whitepaper and webinar, we talked with industry leaders and researched the top marketing channels to deliver a framework for a 2021 destination marketing outlook. We took a careful look at what happened in 2020 and how we can apply what we learned to 2021. We wanted to make sure you have all the knowledge and tools in your arsenal to be successful for this upcoming year.
What’s inside:
- How uncertainty will be the biggest challenge this year
- Social channels: what happened and what’s coming next
- How empathy is your most important strategy
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Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.
July 10, 2026
Here are three signals we're watching and what they could mean for destination marketers.
July 10, 2026
Before someone checks into a hotel, orders their first meal, or takes their first photo, they've already started experiencing your destination.
June 26, 2026
This week’s signals point to a bigger shift: travel demand is still strong, but the way people discover, evaluate, and act on that demand is getting more fragmented. Major events are driving movement. AI and prediction platforms are reshaping how people make decisions. And cultural moments are becoming travel infrastructure in disguise.
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