This is Alabama sponsored content and custom video reached over 144,000 people, with 6,810 post engagements and 686 social shares.
Birmingham Magazine takeover put GSOBT Visitor Guides in the hands of over 15,000 affluent Birmingham residents. The timing of the Visitor Guide distribution was essential to the success of the takeover. There was an editorial piece planned for the magazine, and GSOBT pushed out display ads to the Birmingham Magazine audience. This resulted in a market reach of 45,000.